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We are a University of Westminster-owned independent think tank, working to provide comprehensive cross-industry intelligence, facilitating insight and open debate to positively stimulate innovation and change across a radically evolving industry.

MusicTank produce insight events, publish papers and provide media commentary, bespoke training, research and consultancy.

Music's Enduring Relationship With Sync And Brands

Dec 2017

Music isn’t the only industry to have been hit hard in recent times. Across almost every sector, brands are struggling to cut through the noise of crowded marketplaces, desperately trying to make a connection with a savvier-than-ever consumer audience – one that is increasingly unresponsive to traditional marketing methods.

Current Projects / Research

Unlocking The Sync

Out Now!
An ethical ‘how-to’ navigation of the music licensing and brand partnership world,
this e-book is set to become the defining text on the subject of music’s enduring relationship with brands, sync, advertising and interactive media.

London Night Time Commission

Leading night time economy experts helping shape and inform GLA policy and vision of London as a 24-hour City.

Music And Depression – Mental Health & The Music Industry

The largest known academic study of its kind, looking into the incidence of anxiety and depression in music creatives.  Part 2 was published Oct. 2017.

The Music Industry & Mental Health: Can Music Make You Sick?
The Music Industry And Mental Health: Can Music Make You Sick?
Creators’ Rights In The Digital Landscape
Creators' Rights In The Digital Landscape
Andy Inglis – The Road To Tour Management, 1 Day Course 2016
Andy Inglis - The Road To Tour Management, 1 Day Course 2016
Fiona McGugan – Creators’ Rights In The Digital Landscape
Fiona McGugan - Creators' Rights In The Digital Landscape