MusicTank

Since Napster first reared its head in the late nineties, the recorded music business has tried in vain to put the genie back in the bottle. The result - some pr blunders and an estimated 20:1 illegal/legal download rate. This series of think tanks will focus on effective legitimate P2P alternatives and over the course of four events will review what people want, where technology is heading, what the most plausible new models are and how they might be licensed. Kicking off the series, we take a long hard look at what music consumers actually want and how this tallies with the status quo and raft of new services in various stages of development or launch.

Full track listing

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Feargal Sharkey - Consumer Experience

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Feargal Sharkey - ISP Involvement

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Feargal Sharkey - Industry Supply Chain

SORRY - THIS EVENT IS NOW FULL AND BOOKING HAS NOW CLOSED! Following the recently acclaimed ‘Meet The Millennials’ report, MusicTank has invited its author and Nettwerk Music Group’s Co-Founder & CEO Terry McBride to the UK to take part in a very special music business initiative. Challenged to put his philosophy into practice, Terry will not only debate his ideas with fellow professionals but in a unique experiment, be confronted with an up and coming British act for whom he will roadmap a path to success live on stage. With nowhere to hide this will be the ultimate test of Terry’s beliefs and skills.

Full track listing

You can download or listen to each of the individual tracks.

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Terry McBride - Price Point

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Terry McBride - Litigation

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Terry McBride - Value of Free

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Terry McBride - Fan Engagement

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Terry McBride - Emotional Ownership

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Terry McBride - Tipping Point

This Think Tank will consider whether on-demand streaming can fulfil the celestial jukebox fantasist’s dream to become the predominant method of mass music consumption.

Full track listing

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Jez Bell - Flexible Licensing

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Jez Bell - Stream or Download?

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Clive Gardiner - Ad-funded content

**PLEASE NOTE THIS EVENT IS NOW FULL** This event brings together the leading proponents of the remuneration-for-access model - rightsholders and ISPs - to debate the issues and opportunities of licensing filesharing. It will seek to generate an outline of discussion points and next steps for the industries involved, which we hope will illuminate an exciting new dawn for recorded music.

Full track listing

You can download or listen to each of the individual tracks.

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Fred Bolza - Filesharing Teaser #2

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Fred Bolza - Filesharing Teaser #3

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Malcolm Hutty - Filesharing Teaser #4

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Fred Bolza - Filesharing Teaser #5

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Paul Hitchman - Filesharing Teaser #6

This Think Tank will look at sexing up music - with filesharing outstripping downloads by 40:1, is the product, both physical and digital, in need of a marketing makeover? Can we re-brand the very concept of music - making it more desirable and distinct from the illegal alternative? Designer frames as opposed to NHS spectacles?

Full track listing

You can download or listen to each of the individual tracks.

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John Dyer - Pimp My Tune Teaser #1

This Think Tank will look into the cost of a download - from the perspective of artists, labels and distributors - and ask, is the price structure right if we want to build a viable long-term sales model and, perhaps more importantly, is the revenue being divided fairly?

Full track listing

You can download or listen to each of the individual tracks.

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Gary McClarnan - Downloads Teaser#1

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Mark Mulligan - Downloads Teaser #2

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Thor-Arne Pettersen - Downloads Teaser #5

This Think Tank will consider ways of reinvigorating the classical music market; reviewing the role of digital delivery, live performance, new business models and marketing in growing the classical audience.

Full track listing

You can download or listen to each of the individual tracks.

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Merlin Stone - Classical Sample #1

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Merlin Stone - Classical Sample #2

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Costa Pilavachi - Classical Sample #3

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Chaz Jenkins - Classical Sample #5

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Cathy Graham - Classical Sample #6