Newsletter Event Mailing March 2010
EVENT MAILING – ‘No. 1’ WITH A BULLET: IS PRE-RELEASE KILLING OUR BUSINESS?
MAR 10: ‘No. 1’ With A Bullet: Is Pre-Release Killing Our Business?
The UK release process is one of the most front-loaded in the world, with pre-release promotion starting up to three months ahead of release. The problem is that, with everything riding on building pre-awareness, we’ve produced a system that creates demand for a product that is by definition not legally available – which doesn’t work when it takes just one promo CD to be uploaded to a p2p network for a release to spread around the world.
Industry bodies including ERA and the MMF are calling for abolition of pre-release windows in their entirety. With speakers including the BBC’s Head of Music for Radio 1 George Ergatoudis, this event will bring an artist manager, label, distributor, journalist and retailer together with the Official Charts Company to scope issues the release system has faced since the advent of the digital download.
MusicTank will itself experiment with a new format – following the keynote presentation, attendees will be split into groups, each led by one of the panellists, who will set to work developing their own ideas before presenting them back to the wider group. MusicTank 2.0 you could say…
SPEAKERS: Keynote – Joe Taylor (Artist Manager & Co-founder, ROTD);
Panellists – Ben Drury (CEO & Founder, 7Digital); George Ergatoudis(Head of Music, BBC Radio 1 & 1Xtra); Emily Mackay (Reviews Editor, NME); Martin Talbot (MD, OCC); Peter Thompson (MD, [PIAS] UK); others tbc.
Chair – Keith Harris – MusicTank/Keith Harris Music Ltd /Director, Performer Affairs, PPL
DIARY – Date & Time: Wed 10 Mar ’10 | 18.30 – 21.00 hrs; Venue:Basement Bar, PRS for Music, Berners Street, London W1
Cost: £25 MusicTank Members | £30 Trade Body | £35 Full Price – price includes complimentary drink on arrival and free post-event transcript.
Full details & booking: http://www.musictank.co.uk/events/charts-and-the-release-process
All tickets MUST be booked and paid-for in advance – no walk-up on the day!
Attend this event for FREE by signing up to Creative Futuresand commiting to participate in a complimentary programme of business support for a minimum of 12 hours over the next 3-years. Creative Futures is funded by the European Regional Development Fund.
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The views and opinions expressed are those of the author and are not necessarily condoned or shared by MusicTank. MusicTank is a non-profit organisation owned and operated by University of Westminster. University of Westminster is a charity and a company limited by guarantee. Reg Number: 977818, England. Registered Office: 309 Regent Street, London, W1. MusicTank is based at University of Westminster, Watford Road, Harrow, Middlesex HA1 3TP