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Paul Pacifico – CEO, FAC – MusicTank

Paul Pacifico - CEO, FAC

Paul is CEO of the Featured Artists Coalition (‘FAC’), the organisation in the music industry that represents the interests and rights of the artists.  Paul is also President of the International Artist Organisation (‘IAO’), which unites artist organisations from different country to speak with one voice.  In his early career, Paul spent almost 10 years in the City in banking and strategy consultancy before leaving to focus on Specific Music in 2005. Specific Music is a creative music consultancy which designs and delivers bespoke music for industry clients as well as brands and charities.  Paul also set up The AllStars Collective, which is made up of 40 of the world’s top session musicians.  As a musician, Paul plays Blues Harmonica in his band, Pacifico Blues.